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Summit Trust Partners
Communications that help you grow while preserving stakeholder trust. Work personally with Greg Snapper, ex-Linkedin and ex-PG&E. Founder and Principal of Summit Trust Partners.
Delivering critical business outcomes in the age of AI:
Personal, executive brand that makes you and your company look good
Your reputation shows up in every deal, hire, and partnership. I build and amplify a clear, credible executive presence that earns attention and drives business outcomes.
A modern story and channel strategy
I define a simple, human narrative and activate it across the channels that matter most to your business metrics. Owned, earned, and selective paid. From bylines to media coverage to high-signal platforms.
Fractional Chief Communications Officer leadership
I plug into your business as a senior operator. crisis, executive positioning, product narrative, internal alignment. Wherever communication impacts outcomes, I lead it.
The goal is simple: when it matters, you show up clear, credible, and ready.
Greg Snapper is the Trustbuilder and the founder and lead consultant at Summit MarComm LLC. Snapper's consulting practice pulls from 20 years leading communications across technology and energy sectors. Beginning his career in journalism, Snapper honed editorial and on the record spokesperson experience that he now uses to craft narratives that impact business outcomes, media train executives, and build consumer trust for some of the world's most recognized brands. He's appeared in
The New York Times,
The Washington Post,
LA Times, The Information, Bloomberg, AP, Reuters, MSNBC, and more.
A deeper look at what I deliver for you:
Executive Communications
- Thought-leadership strategy tied to business goals
- Ghostwriting: speeches, op-eds, LinkedIn newsletters, investor narratives
- Media and stage presence coaching for CEOs and exec teams
- Social media voice development and content pipelines
- Distribution strategy for optimal reach (AEO, LLM optimization, owned + earned)
- Top-tier press outreach with established journalist relationships
- On-the-record representation and quote development
- Story packaging and earned media amplification
Trust & Reputation Insights
- Trust diagnostics and sentiment mapping across priority audiences
- Stakeholder analysis: customers, policymakers, investors, employees
- Strategic comms plans that measure and move trust KPIs
- Messaging frameworks optimized for LLM interpretation and search
- Partnership with trust analytics platforms and PR agencies
Fractional Chief Communications Officer
- Part-time strategic leadership for growing organizations
- Team upskilling + process/system build-out
- Interim coverage during transitions or executive departures
- Executive visibility + narrative control during scale-up phases
More about Greg:
Greg Snapper is on the US Advisory Council for Group Caliber, a Stakeholder Intelligence platform with real-time reputation and trust insights. To book a free demo, reach out to greg@summittrustpartners.com.